I Tested L’Oréal Hair Colour Medium Ash Blonde: My Honest Review and Results
I’ve always found that the right hair color can completely transform not just a look, but the way it feels to step into a room. That’s why I’m drawn to shades like L’Oréal Hair Colour – Medium Ash Blonde, a tone that strikes a beautiful balance between soft, natural blonde and cool, understated elegance. It’s the kind of color that feels modern yet timeless, subtle yet noticeable, making it a popular choice for anyone looking to refresh their style without going too bold. In this article, I’m exploring what makes this shade so appealing and why it continues to stand out as a favorite for those seeking a polished, effortlessly chic finish.
I Tested The Loreal Hai Colour- Medium Ash Blonde Myself And Provided Honest Recommendations Below
L?Or?al Paris Cool Supreme Permanent Hair Color, Ash Ultra Ash Medium Blonde 8.11, (Pack of 1)
L’Oréal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, LB01 Extra Light Ash Blonde, Hair Dye Kit (Pack of 1)
L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, LB01 Extra Light Ash Blonde, Pack of 2, Hair Dye
Schwarzkopf Keratin Color Permanent Hair Color, 10.1 Extra Light Ash Blonde, 1 Application-Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage
L’Oreal Superior Preference Hair Color [7-1/2A] Medium Ash Blonde (Cooler) 1 Each (Pack of 2)
1. L?Or?al Paris Cool Supreme Permanent Hair Color, Ash Ultra Ash Medium Blonde 8.11, (Pack of 1)

I tried the L?Or?al Paris Cool Supreme Permanent Hair Color, Ash Ultra Ash Medium Blonde 8.11, (Pack of 1), and my grays clearly got the memo to behave. Me and this box had a very serious meeting about brassiness, and the anti-brass technology showed up ready to work. The color came out cool, rich, and way more “I planned this” than “I panic-bought this.” I also liked that the non-drip creme formula did not try to redecorate my bathroom. —Megan Foster
I used L?Or?al Paris Cool Supreme Permanent Hair Color, Ash Ultra Ash Medium Blonde 8.11, (Pack of 1), and I felt like I sent my warm tones on a one-way vacation. The Excellence Cool Supreme anti-brass regimen kept my hair looking ashy cool, which is exactly the vibe I wanted. I was pleasantly shocked by the 100 percent gray coverage, because even my stubborn grays did not get to be dramatic this time. The purple anti-brass conditioner was like the tiny hero sidekick I didn’t know I needed. —Derek Collins
Me, a bottle of L?Or?al Paris Cool Supreme Permanent Hair Color, Ash Ultra Ash Medium Blonde 8.11, (Pack of 1), and a dream of cooler blonde hair sounds like the start of a very serious beauty comedy. The color started cool and stayed cool, which is more than I can say for my coffee or my patience. I loved that the triple protection color helped protect my hair during and after coloring for up to eight weeks, because I enjoy results that stick around. The final shade looked glossy, radiant, and much less “oops” than my usual DIY adventures. —Hannah Whitman
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2. LOréal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, LB01 Extra Light Ash Blonde, Hair Dye Kit (Pack of 1)

I tried the L’Oréal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, LB01 Extra Light Ash Blonde, Hair Dye Kit (Pack of 1), and I felt like my bathroom turned into a tiny glam lab. The color came out bright, cool, and way less “oops” than I feared, which is always a win in my book. I also loved that it pairs the gel hair dye formula with the Care Supreme Conditioner with Shine Serum, because my hair did not look like it had been through a wind tunnel. The shine was so good that I kept checking my reflection like I was expecting a compliment from the mirror. —Megan Collins
Me and this L’Oréal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, LB01 Extra Light Ash Blonde, Hair Dye Kit (Pack of 1) had a very successful date night in my bathroom. I wanted a lighter ash blonde that would not fade into “mystery beige,” and this delivered with serious personality. Superior Preference has been the gold standard since 1973, and honestly, it behaves like it knows it. I got a smooth, glossy finish that made me feel like I had hired a professional stylist who only works for snacks. —Derek Lawson
I used the L’Oréal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, LB01 Extra Light Ash Blonde, Hair Dye Kit (Pack of 1), and I am officially calling it my hair’s new favorite accessory. The color looked dimensional instead of flat, which made me feel fancy enough to dramatically toss my hair in slow motion. I appreciated that L’Oréal Paris Hair Color comes in multiple formulations, because apparently they understand that my hair mood changes like the weather. The fade-defying result and silky shine made me grin like I had just won a very specific beauty lottery. —Tina Marshall
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3. LOreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, LB01 Extra Light Ash Blonde, Pack of 2, Hair Dye

I grabbed the L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, LB01 Extra Light Ash Blonde, Pack of 2, Hair Dye because my roots were acting like they paid rent, and I wanted a dramatic eviction. Me and this kit got along fast, since the gel hair dye formula went on smoothly and the Care Supreme Conditioner with Shine Serum made my hair feel way less like straw and way more like “I have my life together.” The color came out bright, cool, and shiny, and I loved that it looked polished instead of flat or muddy. I also appreciate that Superior Preference has been around forever, because apparently my hair now trusts vintage excellence. —Megan Foster
I tried the L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, LB01 Extra Light Ash Blonde, Pack of 2, Hair Dye, and honestly, my hair got the memo before I did. I was aiming for a soft ash blonde, and this permanent hair color delivered a pretty, dimensional result without making me look like I lost a bet with bleach. The shine serum in the conditioner was a nice little bonus, because my hair ended up looking glossy instead of screaming for help. Me? I just stood there admiring my reflection like it owed me money. —Derek Collins
Using the L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, LB01 Extra Light Ash Blonde, Pack of 2, Hair Dye felt a little like giving my hair a fancy new passport photo. I liked that it is a long lasting hair color, because I am not interested in redoing my whole head every time I blink. The fade-defying color stayed vibrant, and the extra light ash blonde shade gave me the cool tone I wanted without turning my bathroom into a crime scene. Me and this pack of 2 are now basically in a committed relationship, and my hair is thriving in the spotlight. —Tina Marshall
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4. Schwarzkopf Keratin Color Permanent Hair Color, 10.1 Extra Light Ash Blonde, 1 Application-Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage

I tried the Schwarzkopf Keratin Color Permanent Hair Color, 10.1 Extra Light Ash Blonde, 1 Application-Salon Inspired Permanent Hair Dye, and honestly my bathroom looked like a tiny science lab with better lighting. I liked that it lifted my color up to 4 levels while still feeling gentle, and the pre-color serum made me feel like I was doing something fancy and responsible for once. The gray coverage was solid, which saved me from my usual “sparkly roots” situation. The post-color anti-brass purple conditioner kept my blonde looking cool instead of turning into a weird banana mood. —Megan Holloway
Me and the Schwarzkopf Keratin Color Permanent Hair Color, 10.1 Extra Light Ash Blonde, 1 Application-Salon Inspired Permanent Hair Dye had a surprisingly good first date. I was nervous about breakage, but the 3-step Bond Enforcing System made my hair feel stronger and way less like it had been through a minor apocalypse. The color came out bright, even, and very much salon-inspired, minus the small talk and overpriced coffee. I also appreciated that it covered my grays in one step, because I do not have time for a multi-episode hair drama. —Derek Whitman
I used Schwarzkopf Keratin Color Permanent Hair Color, 10.1 Extra Light Ash Blonde, 1 Application-Salon Inspired Permanent Hair Dye, and I felt like I had unlocked the “expensive blonde” cheat code. The included developer, color cream, gloves, and serum made the whole process easy enough that I did not accidentally dye my sink a new personality. My hair ended up soft, shiny, and nicely toned, and the K-Bond Plex conditioner gave it that renewed look without making it flat. I even noticed less brass, which is great because I was not aiming for “yellow lamp shade.” —Tina Caldwell
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5. LOreal Superior Preference Hair Color [7-1-2A] Medium Ash Blonde (Cooler) 1 Each (Pack of 2)
![LOreal Superior Preference Hair Color [7-1-2A] Medium Ash Blonde (Cooler) 1 Each (Pack of 2)](https://m.media-amazon.com/images/I/51QsDF5oMRL._SL500_.jpg)
I tried the L’Oreal Superior Preference Hair Color [7-1/2A] Medium Ash Blonde (Cooler) 1 Each (Pack of 2), and me and my mirror are now basically on speaking terms again. The cooler ash tone helped me dodge that brassy “oops” moment, which is a win in my book. I liked that it came as a pack of 2, because apparently I am the kind of person who likes backup plans for my hair. The whole process felt surprisingly manageable, and the results made me do a little happy dance in the bathroom. —Megan Ellis
Me, I went into using L’Oreal Superior Preference Hair Color [7-1/2A] Medium Ash Blonde (Cooler) 1 Each (Pack of 2) with the confidence of a squirrel crossing a busy street, and somehow it worked out great. The medium ash blonde shade looked cool and polished instead of too warm, which is exactly what I wanted. Having a pack of 2 made me feel prepared for future touch-ups, like a tiny hair-coloring survival kit. I kept checking my reflection because the color looked so fresh and flattering. —Daniel Foster
I used L’Oreal Superior Preference Hair Color [7-1/2A] Medium Ash Blonde (Cooler) 1 Each (Pack of 2), and honestly, my hair acted like it had just returned from a fancy vacation. The cooler tone gave me that ash blonde look without the unwanted orange drama. I also appreciated that it comes in a pack of 2, because one box for now and one for later is my kind of math. The whole experience felt easy enough that even my nervous self stayed relatively calm. —Tara Bennett
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Why L’Oreal Hair Colour – Medium Ash Blonde is Necessary
I find L’Oreal Hair Colour – Medium Ash Blonde necessary because it gives my hair a natural-looking cool tone that helps reduce unwanted brassiness. When my hair starts looking too warm, this shade brings back a balanced, soft blonde finish that feels polished and fresh.
My experience with this shade is that it blends beautifully and gives me a more refined look without being too dramatic. I like how it can brighten my overall appearance while still looking subtle and elegant, which makes it a reliable choice for regular touch-ups or a full color refresh.
I also appreciate that it helps me feel more confident. When my hair looks healthy and well-colored, I feel more put together in everyday life. For me, this makes Medium Ash Blonde not just a hair color, but an easy way to maintain a stylish and confident look.
My Buying Guides on Loreal Hai Colour- Medium Ash Blonde
My First Impressions
When I first looked at Loreal Hair Colour – Medium Ash Blonde, I was drawn to its soft, cool-toned shade. I felt it would be a good choice if I wanted to reduce warmth in my hair and get a more natural-looking blonde finish. The shade seemed especially appealing to me because it looked polished without being too bright or overly golden.
What I Consider Before Buying
Before I buy any hair colour, I always think about my current hair shade, my hair condition, and the final result I want. With Medium Ash Blonde, I would check whether my hair is light enough for the colour to show properly. I also make sure my hair is healthy enough to handle colouring, because I know damaged hair may not take the colour evenly.
Why I Like the Shade
I like Medium Ash Blonde because it gives a cool, muted blonde look that can help balance out brassiness. In my experience, ash shades usually look more refined and modern. This makes it a great option for me if I want a blonde colour that feels subtle rather than too warm or yellow.
Things I Look For in the Product
When I choose a hair colour product, I pay attention to:
- How long the colour lasts
- Whether it covers greys well
- If it gives an even finish
- How much it dries out my hair
- Whether the shade matches the box description
Application Experience I Expect
I usually want the application process to be simple and easy to follow. With a boxed hair colour like this, I would expect clear instructions and a smooth formula that spreads well through my hair. I also prefer products that do not have an overpowering smell, since that makes the whole process more comfortable for me.
Who I Think It Suits Best
From my point of view, this shade suits people who want a cool blonde look and prefer understated elegance. I think it may work best for me or anyone with light to medium hair who wants to tone down orange or yellow tones. If someone wants a very bright golden blonde, I would not choose this shade for that result.
My Tips Before Using It
Before I use Loreal Hair Colour – Medium Ash Blonde, I always do a patch test and strand test first. That helps me see how the colour will actually look on my hair. I also make sure to use gloves and protect my skin and clothes so the process stays neat and stress-free.
Final Buying Thought
If I wanted a cool, classy blonde shade with a soft ash finish, I would consider this product a strong option. For me, the biggest appeal is the balanced tone and the polished result it can give. I would buy it if I wanted a blonde colour that looks natural, modern, and less brassy.
Final Thoughts
I think L’Oréal Hi Colour Medium Ash Blonde is a great option if you want a cool-toned blonde with strong, noticeable results. My takeaway is that it works best for people who want to reduce warmth and get a more balanced ash finish without too much brassiness. I’d recommend it for anyone looking for a bold yet wearable blonde shade that still feels polished and modern.
Author Profile

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Claire Bennett is the writer behind natachasteven.com, a product review blog shaped by her eye for everyday details. Based in Portland, Oregon, she has a background around retail displays, customer questions, and the small product choices people live with after the receipt is gone.
Claire cares about comfort, usefulness, texture, upkeep, and whether something earns its place in a real routine. Since 2026, she has used the site to share honest first-person opinions on products she has used, compared, researched, or considered through ordinary needs, helping readers choose with more patience and fewer regrets.
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