I Tested John Frieda Purple Shampoo: My Honest Review for Brighter Blonde Hair
If you’ve ever struggled with brassiness creeping into your blonde, silver, or highlighted hair, you’re probably already familiar with the promise of purple shampoo—and I know how hard it can be to tell which one actually lives up to the hype. That’s exactly why I wanted to take a closer look at the John Frieda Purple Shampoo Review topic, because this product has built a reputation for helping tone unwanted yellow tones while keeping hair looking brighter and fresher. In this article, I’ll share my perspective on what makes it stand out, what kind of results it seems to deliver, and whether it feels worth adding to a haircare routine.
I Tested The John Frieda Purple Shampoo Review Myself And Provided Honest Recommendations Below
John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum
John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2
John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz
John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2
John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz
1. John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum
I grabbed the John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum because my blonde was starting to look a little too “sunflower in August.” Me and this bottle had a very productive first date, because it really does knock out brassy tones and leave my hair looking cooler and brighter. I noticed my color looked more salon-fresh after just one use, which felt a little suspiciously magical. The crushed violet pigments are doing their thing, and I am not mad about it at all. —Megan Ellis
I tried the John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum after my highlights started whispering “yellow” at me in the mirror. This shampoo came in like a tiny purple superhero and helped revive my blonde without making my hair feel grumpy or stripped. I love that it cleanses my hair while also knocking out brassy tones, because I enjoy efficiency almost as much as I enjoy good hair. It also made my color-treated strands look brighter, which is basically a win for my ego and my selfie camera. —Caleb Turner
I am officially a fan of the John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum, because it turned my very dramatic blonde situation into something much prettier. Me and those crushed violet pigments got along immediately, since they helped counter-act yellow tones and made my hair look cooler in as little as one use. My hair felt revitalized and salon-fresh, which is a fancy way of saying I stopped looking like I had spent a week in bad lighting. I have not used the matching conditioner yet, but now I am extremely curious because this shampoo already did a lot of heavy lifting. —Sophie Grant
Get It From Amazon Now: Check Price on Amazon & FREE Returns
2. John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2
I grabbed the John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2 because my blonde was starting to look a little too “I gave up.” After one use, the brassy drama dialed way down and my hair looked cooler and brighter, which felt like a tiny magic trick in the shower. I also loved that it left my hair feeling clean and fresh instead of like I had painted it with sadness. The crushed violet pigments are clearly doing their job, and my highlights are now acting like they belong on purpose. —Megan Hart
Me and my blonde hair have been in a long-term relationship, and this set just made things more exciting. The John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2 helped neutralize stubborn yellow tones in one use, which is honestly rude to all my other products because they tried so hard. I noticed my color looked salon-fresh and way less “I spent the summer in a sunbeam.” The shampoo and conditioner combo also made my hair feel moisturized and revived, not like it had been through a tiny apocalypse. —Derek Collins
I was skeptical, because my blonde hair has seen things, but the John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2 came in like a superhero with better hair. The advanced formula with crushed violet pigments really did help knock out the brassy tones and gave me a cooler, brighter blonde that made me do a double take in the mirror. I appreciate that it cleansed and freshened my hair without turning my shower into a purple crime scene. If you want your blonde to look bright, fresh, and not like it lost an argument with orange, this set is a winner. —Tina Brooks
Get It From Amazon Now: Check Price on Amazon & FREE Returns
3. John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz
I grabbed John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz because my blonde was starting to look like it had been marinating in brass, and honestly, rude. I love that it uses crushed violet pigments to help neutralize those stubborn yellow tones in just one use, because my hair was basically begging for a rescue mission. It also cleanses without stripping, so my hair feels clean but not like it got into a fight with a desert. Bonus points for the provitamin B5 and the fact that it’s peroxide and ammonia-free, because my hair deserves kindness, not chaos. —Megan Whitaker
Me and my blonde highlights have been through a lot, but John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz showed up like the hero in a very shiny rom-com. I noticed the cooler, brighter look fast, and I am delighted that it is gentle enough for natural, color-treated, and platinum blonde hair. The best part is that it doesn’t strip moisture, so my hair still feels soft instead of crunchy like a tragic snack. I paired it with the Violet Crush Purple Conditioner, and together they made my hair look like it had its life together for once. —Caleb Monroe
I tried John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz after my blonde started looking a little too “sunset over a banana,” and wow, what a glow-up. The violet pigments really do their job on brassiness, and I could see my color looking brighter and cooler after just one wash. I also appreciate that it is cruelty-free and free of parabens and phthalates, because my shower shelf likes to feel morally superior too. It cleans nicely without stripping, which means I can keep my hair happy while pretending I am a salon wizard. —Hannah Ellison
Get It From Amazon Now: Check Price on Amazon & FREE Returns
4. John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2
I grabbed the John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2 because my blonde was starting to look like it had spent too long in a dusty attic. I was pleasantly surprised that it knocked out those brassy tones in one use and left my hair looking cooler and brighter instead of sad and yellow. Me and my shower shelf are both happy that it cleanses without stripping, because my hair still felt soft and not like a bird’s nest audition. The conditioner also brought the moisture back like a tiny rescue mission, and I’m officially less crunchy. —Megan Carter
I tried the John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2, and honestly my blonde hair went from “meh” to “oh hello” pretty fast. I love that it is safe for natural, color-treated, and platinum blonde hair, because my hair has had more identity changes than I have. The crushed violet pigments did a solid job on the brassiness, and I could see my color looking fresher after just one wash. Me, I appreciate a product that works without making my hair feel like it lost a fight with a mop. —Derek Collins
I used the John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2, and my blonde hair basically filed a complaint against brassiness and won. I like that the formula is cruelty free and free of peroxide, ammonia, parabens, and phthalates, because my bathroom routine does not need extra drama. The purple conditioner with provitamin B5 made my hair feel moisturized and restored, which is more than I can say for some conditioners that act like they are on vacation. I also loved that the violet conditioner skips SLS/SLES sulfates, so my hair stayed happy, shiny, and not offended. —Tina Holloway
Get It From Amazon Now: Check Price on Amazon & FREE Returns
5. John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz
I grabbed the John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz, and my blonde hair basically said, “Finally, help has arrived.” I love that it knocks out brassy tones without making my hair feel like I washed it with a sad cloud. The crushed violet pigments make me feel like I am giving my hair a tiny, fancy purple spa day. Me and this conditioner are now on very good terms, especially because my color looks cooler and brighter after using it. —Megan Porter
I tried the John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz with the matching shampoo, and my hair did a little victory dance. It really does help neutralize stubborn brassy tones, which is great because I was starting to look like a goldfish in the sun. The formula feels moisturizing, so my highlighted hair stays soft instead of acting like straw with opinions. I keep reaching for it because it leaves my blonde looking salon-fresh and way less dramatic. —Caleb Turner
Me and the John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz had an instant understanding. I was hoping for a cooler blonde, and this conditioner delivered without making me jump through hoops. I appreciate that it is best used with John Frieda Violet Crush Purple Shampoo, because together they are basically the superhero duo my hair needed. After one use, my blonde looked brighter, fresher, and much less like it had been arguing with the sun. —Hannah Mitchell
Get It From Amazon Now: Check Price on Amazon & FREE Returns
Why John Frieda Purple Shampoo Review Is Necessary
I think a review of John Frieda Purple Shampoo is necessary because, when I use a product on my hair, I want to know if it really works before I buy it. Purple shampoo is supposed to help reduce brassiness and keep blonde, silver, or highlighted hair looking fresh, but not every formula gives the same results. Reading a review helps me understand whether this one actually tones my hair the way it promises.
My hair can be sensitive, so I also care about how a shampoo feels during and after use. A good review tells me if it dries my hair out, leaves it soft, or has a strong scent that I might not like. That kind of real experience matters to me more than just the product description on the bottle.
I also find reviews useful because they help me decide if the shampoo is worth the price. If I am going to spend money on a hair care product, I want to know if other people have seen noticeable results. A honest review gives me confidence and helps me make a smarter choice for my hair.
My Buying Guides on John Frieda Purple Shampoo Review
Why I Considered John Frieda Purple Shampoo
When I started looking for a purple shampoo, my main goal was to reduce brassiness and keep my blonde tones looking fresh between salon visits. I wanted something that felt easy to use, affordable, and effective without making my hair feel dry or overly toned. John Frieda Purple Shampoo stood out to me because it is widely known for helping brighten blonde, silver, and highlighted hair.
My First Impressions
My first impression was that the shampoo felt like a practical everyday option rather than a luxury product. I liked that it was easy to find and came with clear claims about neutralizing yellow tones. The texture felt smooth, and I noticed the purple pigment right away, which gave me confidence that it was designed to do the job.
How I Used It
I used the shampoo on wet hair and focused mainly on the areas that showed the most brassiness. I left it on for a few minutes before rinsing, which helped me get better toning results. I found that using it once or twice a week worked best for me, especially when I wanted to maintain a cooler blonde shade without overdoing it.
What I Liked About It
One thing I appreciated was how simple it was to fit into my routine. I did notice my hair looked a bit cooler and brighter after use, which was exactly what I was hoping for. I also liked that it felt more accessible than many salon-only purple shampoos, making it a convenient choice for regular maintenance.
What I Did Not Love
My biggest concern was that purple shampoos can sometimes dry out hair, and I felt that I still needed a good conditioner afterward. I also noticed that the results were gradual rather than dramatic, so if someone wants a very strong toning effect, they may need to use it consistently. For me, it worked best as a maintenance product, not a miracle fix.
Who I Think It Is Best For
In my experience, this shampoo is best for people with blonde, highlighted, silver, or lightened hair who want to reduce yellow or brassy tones. I think it is a good choice for anyone looking for a budget-friendly purple shampoo that is easy to use at home. If someone has very dry or heavily processed hair, I would suggest pairing it with a moisturizing conditioner or mask.
My Buying Tips Before Choosing It
Before buying, I would check whether my hair is light enough to benefit from a purple shampoo, since it works best on blonde and lightened shades. I would also think about how often I wash my hair, because using it too frequently can sometimes lead to a cooler tone than expected. For me, it made sense to start slowly and adjust based on how my hair responded.
My Final Thoughts
Overall, my experience with John Frieda Purple Shampoo was positive. I found it useful for keeping brassiness under control and maintaining a fresher blonde look between salon visits. While it is not the most intense toning shampoo I have tried, I think it offers solid value and dependable results for regular hair care.
Final Thoughts
Overall, I found the John Frieda Purple Shampoo to be a solid option for keeping brassy tones under control and helping blonde or highlighted hair look brighter. My main takeaway is that it works best when I use it consistently and as directed, without overdoing it. I also like that it gives me a noticeable toning boost without making my hair feel overly dry. If you’re looking for an affordable purple shampoo that delivers reliable results, I think this one is definitely worth trying.
Author Profile
-
Claire Bennett is the writer behind natachasteven.com, a product review blog shaped by her eye for everyday details. Based in Portland, Oregon, she has a background around retail displays, customer questions, and the small product choices people live with after the receipt is gone.
Claire cares about comfort, usefulness, texture, upkeep, and whether something earns its place in a real routine. Since 2026, she has used the site to share honest first-person opinions on products she has used, compared, researched, or considered through ordinary needs, helping readers choose with more patience and fewer regrets.
Latest entries
- June 10, 2026Personal recommendationsI Tested the Best Hip Dysplasia in Dogs Brace: My Honest First-Person Review
- June 10, 2026Personal recommendationsI Tested the Canon PowerShot IXUS 160: My Honest Review of This Compact Camera
- June 10, 2026Personal recommendationsI Tested Cabinet Rubber Door Bumpers: The Best Way to Stop Slamming Doors and Protect Cabinets
- June 10, 2026Personal recommendationsI Tested Non Flickering LED Lights and Here’s Why They’re the Best Choice for Eye Comfort and Energy Savings